CT - Czech Television

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1. Name of Company/Address/Contact person e-mail

· Czech Television, Kavci Hory, 140 70 Prague 4, CZ, vit.charous@czech-tv.cz

2. What is its area of activity? (free over the air TV broadcaster, cable TV channel, independent content producer, etc...)

· Free over the air TV broadcaster

3. Type of production media format currently being used? (tape, which format?)

· Tapes of formats Betacam SP and Betacam digital

4. What media formats has your company used and what formats are currently held in your archives? Approximate quantity?

· film-16,35mm – cca 40 000 hours, 1´, analog a digital beta, U-matic, DVCam – cca 140000 hours

5. Are you or your company/organization currently working on any MAM initiative (either studies or actual implementation)?

· See next question

6. Who is/was leading the study for a MAM implementation (IT Department, Engineering Department, Library Department, other?…)? Has your company established a “group” to analyze MAM? If so, who is in the group? And, how long has the group been exploring MAM.

· A special Project group involving representatives of all named departments has been newly established.

7. How long has your company/will your company's media asset management implementation program been in existence?

· We expect to finish the implementation during three or four years.

8. Have you used, or are you using, internal resources or external consults (or company which provides consulting services) to formulate a MAM strategy? Why did you decided to use the consults?

· Not yet

9. What roll-out plan will/did your company adopt in implementing a MAM solution? Will/Did you implement MAM it in phases, all at once?

· Decidedly in phases

10. Will/Did you start your MAM strategy from the archives and march up to content creation, or will/did you start from content creation and work your way back to the archives? Which is, for you, the best option and why?

· There are two reasons to prefer the first way: 1. The database system as a core of a new MAM is already in use for approximately 90 per cent of our archival content. 2. Absence of metadata standards.

11. Based on your studies thus far, what are the main benefits for your company/organization to implement a MAM solution? (long term content preservation, program production, play out cache, etc.)

· We are taking the MAM and DMMS for the essential superstructure of a digitized archive and that’s why useful in all mentioned area.

12. What are the obstacles/challenges that must be overcome in order to implement a MAM solution (cultural change, cost, ROI, retraining etc…)?

· Costs, Absence of some standards, Search for in future acceptable scenario

13. Are/Did you considering buying the MAM solution as a closed package or do/did you co-develop it with a vendor? Are/Did you consider developing an in-house MAM system? Please explain?

· We are expecting partially proprietary attitude to the conception of MAM and DMMS for a necessity to harmonize new management systems with the present descriptive databases.

14. Do you think that the various MAM players today on the market clearly understand your requirements?

· Definitely not

15. Is there a feature that you feel is important to your business and that few or none of the various MAM vendors is currently addressing? What is it?

· Will be discussed in the framework of the new Project group.

16. Have you visited any MAM installation which impressed you favorably impressed? Where? Why?

· Not yet

17. Are you partnering with any company (ies) to implement a media asset management system? Please explain the role of each company.

· No

18. Please explain why you selected companies to partner with? (Local presence and support? Cost? Suite of features available?...)

· See question above

19. Did you standardize the metadata within your company? Are you following the standards of a specific body (SMPTE, EBU, ...)?

· CTV supports exclusively the P/META activity

20. How does your company plan to preserve the content? Will you be copying it to data tape or to a digital videotape format?

· No decision was made

21. Will you be creating low quality proxies and storyboards during the digitalization of the media to be preserved? Will you be using DVD, CD-ROM or Hard Disks to store these proxies and storyboards?

· Yes, by means of server technology.

22. What will you do to the original videotape once it has been copied to the new digital medium?

· No decision was made

23. What level/type of compression is considered adequate so as to be used to archive material?

· Presumably MPEG Family, no decision was made concerning the level and profiles.

24. What is the timeframe for completing the cataloguing of the material? (i.e. 20K hours in 6 months, 100K hours in 12 months, 250K hours in 2 years. etc)

· No decision was made

25. Which content stays on-line (in a robot) and which one is stored in a shelf?

· No on-line technology is used in archive yet.

26. What type of media is going to be used for permanent storage (i.e. data tape, DVD, Video Tape, etc…)?

· No decision was made

27. What type of video compression is going to be used for HQ assets. The same as the production servers? Higher compression ratios?

· No decision was made

28. What type of video compression is going to be used for low resolution proxies (MPEG-1, MPEG-4, etc…)?

· MPEG 4 predictably

29. What kind of back-up policies (mirroring, etc..)?

· Presumably Raid 1 (a recommendation of the P/FTA Group)

30. Will repurposed material also become part of the archive?

· Partially only